Digital Marketing Associate
LearnQoch is an EdTech growing company to augment learning & teaching system through technology. In India, we have more than 320Mn+ students who need personalised assistance to achieve their dreams. We as a LearnQoch team have built digital platform to transform current education system. We invite you to be part of this revolution.
We are hiring Digital Marketing Associate.
Role - Digital Marketing Associate
Industry Type - EdTech
Functional Area - Marketing
Employment Type - Full Time, Permanent
PG - MBA in Marketing & Sales
Job Responsibilities
- Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
- Design, build and maintain our social media presence
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Identify trends and insights, and optimize spend and performance based on the insights
- Brainstorm new and creative growth strategies
- Plan, execute, and measure experiments and conversion tests
- Collaborate with internal teams to create landing pages and optimize user experience
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
- Instrument conversion points and optimize user funnels
- Collaborate with agencies and other vendor partners
- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
Education:
Graduate, Digital Marketing Certification from authorised institute
Job Requirement:
- Applicants having 2-5 years’ experience in Digital Marketing Field
- Graduate degree in marketing or a related field
- Proven working experience in digital marketing
- Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
- Experience in optimizing landing pages and user funnels
- Experience with A/B and multivariate experiments
- Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
- Working knowledge of ad serving tools (e.g., DART, Atlas)
- Experience in setting up and optimizing Google Adwords campaigns
- Working knowledge of HTML, CSS, and JavaScript development and constraints
- Strong analytical skills and data-driven thinking
- Up-to-date with the latest trends and best practices in online marketing and measurement
- Candidates from Software Development Background keen to move in Business Development can also apply
- Ability to work independently and multitask in a fast paced environment
- Must be confident, Self-motivated with positive attitude
Skills:
Lead Generation | Sales | Cold Calling | Inside Sales | Business Development
Job Location
Thane – Maharashtra
Perks and Benefits:
- Excellent Salary structure
- Recurring, Quarterly and continuous incentives
- Performance based bonus and Cash Rewards
- Employee friendly Start-up Work culture