Digital Marketing Associate

Digital Marketing Manager

LearnQoch is an EdTech growing company to augment learning & teaching system through technology. In India, we have more than 320Mn+ students who need personalized assistance to achieve their dreams. We as a LearnQoch team have built digital platform to transform current education system. We invite you to be part of this revolution…

We are hiring Digital Marketing Manager with or without any professional experience.

Role - Digital Marketing Associate

Industry Type - B2B EdTech

Functional Area - Marketing

Employment Type - Full Time

Salary Package: INR 3.5lacs to INR 5lacs per annum

Eligibility Criteria:

Courses & Discipline: 3 / 4 years Full Time Graduates from MBA, B.Tech., B.Com, BBA, BBM, BMS, BA are eligible to apply.
Course Types: Only full-time courses will be considered. Part-time or correspondence courses are not eligible. Students who have completed their Secondary and/or Senior Secondary course from NIOS (National Institute of Open Schooling) are also eligible if their other courses are full-time.
Highest Qualification: It is mandatory to clear and complete the course within the stipulated time duration without any backlogs to be eligible for joining LearnQoch if selected.
Backlogs/Arrears/ATKT: Up to 1 pending or active backlog/arrear/ATKT is permitted at the time of appearing for the LearnQoch interview process. However, no pending backlogs/arrears/ATKT will be allowed at the time of joining LearnQoch. All pending backlogs/arrears/ATKT must be cleared within the stipulated course duration.
Extended Education: No extended education will be allowed. Students must complete their course within the stipulated duration.
Gap/Break in Education: It is mandatory to declare gaps in education, if any, in the LearnQoch Application Form. The overall academic gap should not exceed 24 months until the highest qualification. Relevant document proof will be checked for gaps in education.
Work Experience: Please note that this role is for “Fresher”. Prior work experience, if any, must be declared in the LearnQoch Application Form.
Age: Minimum age: 18 years, Maximum age: 24 years.
Important Notes: Kindly note that LearnQoch has a stringent eligibility criterion and a robust selection process. Your eligibility as per the defined criteria will be checked at various stages of the selection process. At any point of time, if you are found ineligible or if data shared by you is found discrepant, your candidature will be disqualified.
We are keen to understand your intention to perform and competency to deliver the desired outcome as a LearnQoch Team. As an organization, we’ll provide all required training to enhance your competency.

Education:

UG: MBA, B.Tech., B.Com, BBA, BBM, BMS, B.Com, BA with minimum CGPA of 7 & above

Job Description:

• Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
• Design, build and maintain our social media presence
• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
• Identify trends and insights, and optimize spend and performance based on the insights
• Brainstorm new and creative growth strategies
• Plan, execute, and measure experiments and conversion tests
• Collaborate with internal teams to create landing pages and optimize user experience
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
• Instrument conversion points and optimize user funnels
• Collaborate with agencies and other vendor partners
• Evaluate emerging AI technologies. Provide thought leadership and perspective for adoption where appropriate

Desired Skills:

1. Basic understanding of software and AI tools
2. Basic requirements gathering, analysis and questions skills
3. Excellent written and verbal communication
4. Flexible, team player, “get-it-done” personality
5. Ability to organize and plan work independently
6. Ability to work in a rapidly changing environment
7. Ability to multi-task and context-switch effectively between different activities and teams
8. Basic knowledge of SaaS (Software as a Service)
9. Basic understanding of education industry